In 1826, the American statesman Daniel Webster reminded his students that "true eloquence does not consist in speech. Words and phrases may be marshalled in every way, but they cannot compass it. It must consist in the man, in the subject, and in the occasion."
The recent experience of President Bush serves as an excellent example of what Webster meant. By his own admission, George W. Bush is not a natural public speaker. But when he addressed a joint session of Congress in the aftermath of September 11, the President delivered an eloquent and galvanizing speech that defined his presidency. He recognized that his moment of destiny had arrived, and he seized that moment with a brilliantly crafted address that won instant acclaim.
Few of us will ever give a speech of this magnitude. But whether we are addressing a national convention of labor leaders or fellow constituents in a town hall meeting, our words can make or break us. They must be appropriate for the event at hand and for the audience who will judge them. Most important of all, they must come from the heart, expressing our true beliefs as individuals.
That is why we prefer to work one on one with our clients, crafting speeches that are tailored for you. If you have a big speech looming, call me toll free at 866-243-5084 or e-mail me at whalenjohnf@yahoo.com for a quote. Don't miss your moment of destiny. |
